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NETWORKING

  
Your entire future will likely be determined by the people you are about to meet during the next few years. It is extremely important that you take steps immediately to make networking a way of life and that you go out of your way to meet as many different people as possible from all walks of life. This is something that cannot be stressed enough to young people and even older adults who are searching for an entry career position.
  

IT’S WHO YOU KNOW THAT COUNTS!

If you haven’t already discovered this, you soon will. As a matter of fact, it has often been stated that who you know matters at least as much as what you know! Perhaps even more!

I am sure you can easily find many examples in your own life where you have received some kind of special consideration because of a "connection" you had or because of "whom you knew".

In most situations, it is not a very big deal. 

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For example, it may have been something as simple as being allowed to take an extra turn on a midway ride because you knew the owner. 
 

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Or it might have been getting a free ticket to a concert or a hockey game because you knew the organizer. 
 

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You may even have been given your current part-time job or your summer job because you or your parents knew the employer.

But when it comes to getting your first big break in the career of your choice – it is a really big deal! And getting that big break may be easier than you think - if you know the right people. To know the right people means you have to be willing to get out and meet them.

The more people you meet, the better your chances of success!

    

MAKE A GOOD FIRST IMPRESSION

It is also imperative – and this cannot be stressed too much - that you make an excellent first impression with every individual you meet.

Remember, you get only one chance to make a ‘Good First Impression’. 

Remember also that ‘First Impressions’ last the longest. 

People will always ‘forgive’ you if they had a good first impression of you. But if you start out on the wrong foot, it will take a long time to erase the memory of that poor first impression.

    
RECORD NEW INFORMATION IMMEDIATELY

When you come across a person who you wish to add to your personal network list, make sure that you record all of the pertinent information immediately. 

Every time you initiate contact with a person on your network list, review your notes and see if you can incorporate some of the information you have recorded into the communication.

For example, if you know that a person was planning on going on vacation to France during the winter, the next time you write or speak to that person, ask how he/she enjoyed their trip to France. You will be amazed at how impressed the person will be that you remembered.

After a while, you will find that you are recalling many things about your contact people and it will be second nature to bring up information when communicating. This will definitely solidify the relationship.

In addition, you may find that some of the information will give you a purpose for your communication. Keeping in touch with your network is important.

   

RESEARCH YOUR NETWORKING GROUPS

The first thing you must do to develop your network list is to aggressively search out the networking groups and associations that are going to do you the most good. 

You have only a limited amount of time. 

At this point in your life you have to use that time wisely in order to get yourself into a position which may help you get your career "break". 

Always keep in mind that you are attempting to become known among the people who will be able to provide you with opportunities in your chosen career field. 

Keep your eyes open for special events that involve that segment of the community. Read the newspapers and listen to the local news. When an opportunity presents itself – be there!

  

PROMOTE YOURSELF

When you meet new people at networking functions, make sure that you demonstrate your strong qualities to them. 

Smile a lot and show that you have a sense of humour. 

Be sincere and ask questions that show you’re interested. 

This is your big chance to make that good first impression at a time when everyone is generally in a pleasant, informal mood. Everyone knows it is much easier to make a good impression at a community event than when you are sitting in a cold office during a job interview.

Give people something positive to remember - something that will be significant enough that when you meet again they will remember you.

  

COMMUNICATE EFFECTIVELY

Good communication is invaluable in any situation, but even more so when you are networking and trying to make a good impression. 

Be articulate, concise, enthusiastic, honest and open. 

Use language with which you are comfortable but make sure it is powerful.

Don’t forget the other side of communicating - listening. This is even more important than speaking. Don’t make the same mistake that so many others have. Rather than listening, they spend their time thinking of the next thing they are going to say, thus learning virtually nothing new at all.

  

KEEP ACCURATE RECORDS

It is a good idea to have a small note pad with you when you attend networking functions. This does not have to be a large, bulky pad but one that simply fits in your pocket. When you commit to something, or if there is something you want to remember, step to the side at the first chance you have and write it down. If not, you are sure to forget by the time you get back home because you will have met so many people and discussed so many different topics.

This is another reason why during networking opportunities you must listen even more carefully than when you speak. Listen to what key people are saying and doing at the networking sessions. There are plenty of things being said and listening well will give you an opportunity for a follow-up afterwards.

Another interesting tip is that when you get a business card from someone, write a little reminder note right on the back of the card. 

Everyone you meet becomes an acquaintance. They do not have to be "friends" to be of help to you in your career. They just have to be acquaintances. So the more you know about these acquaintances, the better.

There is nothing complicated about networking. When it comes to finding jobs or getting your foot in the door, the more people you know, the better.

And as a final note, people you only meet or send letters to once or twice a year are just as important to your network as people with whom you communicate on a regular basis. The most important bit of advice is that you should always "keep in touch" with your acquaintances. Even if it is a simple email message, or a card, or a short letter congratulating the person on an accomplishment. Every time you make contact, you are renewing the ties you have to that person and you are strengthening your network. When it comes time for you to apply for a job, you will be surprised at just how important the "little things" become.

  

ALWAYS FOLLOW THROUGH ON YOUR PROMISES

If you say you will call a person or will send a person some information, don’t forget to follow through. 

Networking sessions are often very busy and hectic. People are always saying things without much sincerity. If you develop a reputation for meeting your commitments and following through on things you have promised, you will definitely be remembered and respected by those you meet. You will stand out from the crowd in this respect.

When you get home from the event, take time to check your note pad and go over the business cards you have collected. 

Check out the web sites that are listed on the business cards. 

Then spend some time writing short letters or emails, making positive comments about your meeting, or something else you may have seen or heard at the event. 

Make sure it is something that will make the person to whom you are writing feel good or proud – but be sincere – don’t try to "butter it up". 

If an employer is sponsoring a charity car wash, thank him for what he is doing to make the community a better place in which to live. Employers love to be thanked for their charity work. They keep those comments and it encourages them to do more. Offer to help out the next time he does one of his events. You will be surprised at the response.

Also, look for opportunities to follow through a second or third time during the future months. When you do this, try to make reference to the previous times you contacted the person. You will be surprised at how a person will remember you if you "prompt his memory" with something like, "I was the one who held the ladder for you while you fixed the sign at your booth." Always try to give a reference to a previous contact and your relationship will grow over time.

  

EFFECTIVE COVER LETTERS PROMPT MEMORIES

The more often you do this the better it is. 

Just think about it. 

When you write the cover letter for your application for a job, wouldn’t it be nice to be able to start off with "I was the one who held the ladder for you while you fixed the sign at your booth during the exhibition last July. I just completed my diploma in Business Administration and I am applying for the job you advertised in The Star." 

Many careers have been started because the applicant did something as simple as "holding the ladder" at the right time. But in order to have the opportunity to "hold the ladder", you have to "be there" when the person needs help with the ladder.. 

That is what networking is all about – being in the right place at the right time and meeting the right people.

  

BUSINESS CARDS IMPRESS EVERYONE

It is also recommended that you use your computer skills to create your own business cards. 

Another alternative is to have a couple of hundred simple cards made up by a local printer. 

Carry some with you at all times so that you can give your card to the people you meet. 

You will be surprised at how many people actually save business cards. You will also be surprised at how impressed people are with simple cards. Many cards today are colourful and fancy with all kinds of graphics and attention grabbers. 

Today the simple business card, which contains just the important personal contact information such as name, address, phone, etc., is actually making a very effective statement. It is saying that you are a person and that you don’t need to dress up a piece of paper to impress anyone.

Business cards that are blank on the back are the most popular. They allow people to write important information on the back, such as the day and time of the next meeting; the name of a restaurant; a phone number; etc.

If you can afford it, try to get a good, up-to-date colour photo on your business card. It helps a person remember you.

Finally, a business card that is a normal size is recommended. People keep all business cards in a special place. If your business card doesn't fit, it will be noticed, but it may also be discarded.

   

THE SECRET TO NETWORKING IS SIMPLE

THE MORE PEOPLE YOU KNOW, 

THE BETTER

   

ESTABLISHING YOUR NETWORK

    

Make no mistake - everyone in your life is part of your network! And it’s probably a bigger group than you realize. 

Everyone who comes in and out of your life can help you, and you can even help them. 

Learn what you can about each individual. Identify their skills, experiences, talents and needs. 

The people you know are "warm" leads. It’s much easier to build on that warmth by expanding your knowledge of these people than it is to pursue "cold" leads.

WITH YOUR FAMILY MEMBERS

Look at each of your family members as a well-rounded individual with specific skills and unique backgrounds. 

You can tap into their knowledge and, more importantly, their networks. 

Don’t be afraid to ask your family members for advice and help. Uncles and aunts will be thrilled when given the opportunity to help you begin your career, or open a door for you with a person they know.

Some young people feel uncomfortable about asking a relative for a job or a reference. But when you think about it carefully, you are actually doing them a favour by indicating that you would like to work for them or would like to use their influence to give you a better chance of being noticed. 

If you were an employer and you needed an employee, wouldn’t you rather have a relative working for you who you knew and trusted rather than a complete stranger? That’s what family is for. 

Remember – it’s who you know that counts! 

And who do you know better than your family?

WITH YOUR FRIENDS

Your friends have skills you may not be aware of. Ask. 

They have their own networks. Ask to be introduced. 

Also, let your friends know what it is that you are interested in. 

You will be surprised at how many connections you and your friends have when you put all of your networks together. The next time you and four or five of your friends are looking for something to do, plan on sitting down for a few hours and simply record all of the people and businesses that your group knows. 

It will probably amaze you when you find who your friends and their family and friends know on a personal basis. Some of their acquaintances may very well be people who could give you a break in your career. All you need is for your friend’s mother to put in a good word for you so that you can get that initial interview, or that voluntary placement so that you can go to work and make a good first impression. 

Try the exercise noted above. You will be absolutely shocked at just how many key people in the community you and your friends have access to through each other’s existing network – no matter how small you think it may be
  
WITH YOUR NEIGHBOURS

Your physical proximity to people living around you gives you a unique chance to develop closer ties. 

Find out who your neighbors are. 

You know you already have one thing in common - your choice of where you live. 

Talk to them whenever you can. Offer to help them when they are doing difficult tasks around the house. Yes, you will be giving up some of your valuable time playing computer games or talking on the phone with your friends, but it will give you a chance to let them know about your career plans and about what you want in the future.

Once again, you will be surprised at how many people your neighbours know. 

You will also be surprised at how eager your neighbours will be to thank you by helping give you your big chance. They will go out of their way to open doors or put in a good word for you, or even let you know about things of which you may never have been aware. 

There is no such thing as a ‘wasted favour’. 

You may be pleasantly shocked when you find out how much the people who live in your neighbourhood can help you in your search for a meaningful career.
  
WITH MEMBERS OF YOUR CLUBS 
& ORGANIZATIONS

If you are involved with any community or professional associations or activities, you have a ready-made network. 

Most people join these groups to meet others. The door is already open. 

You just have to be careful to budget your time wisely. For example, it is not necessary for you to be the leader of these groups, but if you simply become a responsible member and then keep your eyes and ears open, you will be surprised at the opportunities. 

You will also find that most community groups are simply thrilled when a young person shows interest in their organization. They will bend over backwards to show their appreciation and you may also find it even a bit embarrassing. 

Remember, all of that positive attention is beneficial. 

People are noticing you. 

And when you send in your cover letter, it will be nice to say, "I’m the youth representative of the playground association for which you are the president." Guess whose resume will go to the top of the pile?
  
WITH VOLUNTEER GROUPS

One of the most prevalent reasons people volunteer is to meet others and to feel a part of something good. 

Get to know your fellow volunteers better. 

You will find that volunteers come from all walks of life. 

It is not surprising to find a bank manager cooking hot dogs on a Saturday afternoon during a charity barbecue. 

When you talk to these people and let them know what you are planning to do with your life, they will open up and do whatever they can to help out. 

You have already made a positive impression – you are volunteering your time for the benefit of others.

  

RECORDING INFORMATION ABOUT PEOPLE ON YOUR NETWORK LIST FOR FUTURE REFERENCE

  

This may very well be one of the most important sections of this whole web site. 

As you begin establishing your network of acquaintances, it is very important that you come up with a well organized method of keeping track of the information about these people for future reference. 

Find yourself a book or folder where you can keep track of the names, important details and how to contact some of the key people who may be able to help you get into the career of your choice over the next several years of your life. 

You may also find it useful to keep this information on a data base on your computer. There are excellent software programs on the market for this type of exercise.

Name:
Be very careful to spell the person’s full name correctly. Print neatly and in ink. Just think how you feel when people spell or pronounce your name incorrectly. Others feel the same. If the person’s name is difficult to pronounce, then place some kind of phonetic spelling alongside the name so that you remember how to pronounce the name in the future.

Details:
Include specific details about who the person is, where you met, why you want to remember this person, as well as information about future involvement you would like to initiate with that person. In the future, if you know you are going to meet this person again, review your notes so that you can bring up points from your first meeting. When you talk about something important about a person, it is very impressive and shows that you cared enough about that person to remember. Try to record the name of the person who introduced you to the acquaintance.

Contact Information:
Include their phone number, fax number, email address, complete mailing address, etc. so that you have everything you need to make follow-up contact. If you can get your hands on a business card, all of the information you need will be there. It is perfectly fine to keep the card in a separate place but it is advised that you also write out the information in this handbook so that you have easy access to it. Also, record each time that you make contact and how the contact was made (phone, mail, postcard, etc.).

   
 
 
  

Your Career Planner Is A Free Public Education Service Provided by
Robert Kirwan, B.A. (Math), M.A. (Education)
Independent Education & Career Planning Coach
Member of the Ontario College of Teachers
His office is located at 4456 Noel Crescent, Val Therese, Ontario P3P 1S8
Phone: (705) 969-7215